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Our strategy

Working together with partners and communities, we aim to educate, influence, supervise and rescue those at risk from drowning.

Working together: lifeboat crew member and lifeguard help a swimmer to shore.

Photo: RNLI / Nigel Millard

Working together: lifeboat crew member and lifeguard help a swimmer to shore.
Group shot of RNLI crew members
Our philosophy
To provide our lifesaving service using volunteers wherever possible, with voluntary donations supplying the funds needed to do so.
See our purpose, vision and values
Exercise between Scarborough D-class inshore lifeboat and lifeguards. Lifeguard supporting casualty in the water.
How we operate
We provide lifeboats; a seasonal lifeguard service; coastal safety, research and education programmes; and flood response.
See how we save lives
swim safe lesson in progress
Our Watch: Medium-term goals
In order to make sure we’re all focusing on the right things, and working towards our Vision, the RNLI has set six Outcomes for all volunteers and staff to strive for.
See our plans for the future
RNLI ASA Swim Safe taking place in South Shields
Safeguarding
As a lifesaving charity, we believe in prioritising the safety and welfare of our people. And sometimes this means we need to do more to protect the most vulnerable in our society.
Find out more